Background image of Vines growing up the outside of the Ecotrust building turn red in the fall


Ecotrust, Spencer Beebe featured inMonocle magazine

A “city investor,” centered on “people and planet.”

Ecotrust founder Spencer Beebe and his work to build a Portland economy around people and the planet are the subjects of a new feature in the July/August issue of the international business and lifestyle magazine Monocle. Of Beebe, the story says:

A magazine page featuring building photos, a man and a dog and text.

 The 68-year-old is a wiry-haired firecracker of a man who has become a driver of business and civic progress not just in his native Portland but the whole region. He admits, “Every important thing that I have done was done surrounded by sceptics and doubters.” Regardless, he has often found ways to prove his ideas are worth considering. Those ideas, based on a “triple bottom line” that takes into account people, planet and profit, are what Beebe has built Ecotrust upon.

The story features many longtime partners, collaborators, and Natural Capital Center tenants, including Sustainable Harvest, ShoreBank Pacific — now One PacificCoast Bank — and Celilo Group Media. The magazine is now on newsstands on the West Coast.